Having spent many frustrating hours creating a story, typing it out, proofreading the text and then sweating on getting the darned thing published, I suppose anything that helps to sell the book is important and cover design certainly helps in that regard!
As book buyers...and I guess we’re all that…I’m sure we’ve been influenced by good cover design. It’s what makes us pick up a book, particularly when the author is an ‘unknown’
I attended the Society of Authors Literary Awards and Summer Party last Thursday at the RIBA in Portland Place, London. Billed as the writing awards 'for authors by authors', such a gathering was bound to be a success. The RIBA’s great gallery enhanced it of course, but a collection of more than 400 writers would make such an event go with a swing in an underground shelter.
I wrote Mackerel over a period of time, it was my first attempt at writing a children’s story and I just loved it. I was in the most fortunate position in having grandchildren, a ready made audience you may say, a great barometer as to whether the book is heading in the right direction or not, the bored look and fidgety posture was the greatest indicator.